An appeal to leaders: build an company culture which initiates and accepts constant change. This will ultimately guarantee that your business remains competitive.
The first basis of a culture of constant change includes company and human values, as well as internal cooperation standards.
The second basis of a culture of constant change is a diversified team.
The third basis includes new ways to motivate people to make changes, because a carrot and stick are not as effective as they were in the 20th century.